headspace
brand design

This is a project I created in my Branding for Diversity class, in which we developed a project for a brand for an "under-represented, most unique, special needs community". After doing research on both the brand identity of Headspace and the struggles of individuals with auditory sensitivities, I created prototypes and a pitch for the product that would be created under Headspace's guidance.

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The following is the deliverable I created(in the form of a proposal deck) to present the product to Headspace including background, prototypes, deliverables, and investments.